Hiring a professional photographer to capture your event allows you to focus on the other important components you have thoughtfully planned (speeches/presentations, guests, food and drinks) and helps contribute to a successful event. It also ensures that you’ll have the right images you need for printing or digital marketing afterwards. This was the case recently when NeoTract, Inc. hired me to photograph their event to honor Dr. Paul Kenwood, M.D. and Northwoods Urology as a Urolift Center of Excellence.